ERA Winning With Buyers: Leveraging the Buyer Representation Agreement

The industry is changing—now is your opportunity to navigate these changes and stand out as a leader! Transparency and communication are good for your buyers, and good for your business. Your pre-consultation and purchase consultation provide opportunities to form mutually beneficial relationships based on trust and shared goals. Winning with Buyers: Leveraging the Buyer Representation Agreement will help you maximize key-relationship and trust building moments within these strategically crafted conversations.

• Practice articulating your individual value to build trust with your clients
• Discuss the value that buyer representation can bring to the client’s transaction
• Develop skills to explain transaction complexities, including commission compensation
• Learn strategies to support having the buyer representation agreement signed at the start of your engagement

Winning with Buyers: Leveraging the Buyer Representation Agreement will help you enhance your buyer conversations to wow your prospects and convert them into clients.