In today’s market, social media isn’t optional — it’s essential. This optional 60-minute workshop will show you how to turn insights into impact by using real engagement data to guide your content strategy. You’ll discover how to move beyond “just listed” posts and create authentic, local stories that help connect with your audience, boost engagement, and drive new opportunities. Learn to blend creativity with analytics and leave with a repeatable system for social storytelling that builds your personal identity and your business.
What You’ll Learn:
How to use analytics to identify what truly resonates with your audience.
Ways to repurpose one idea into multiple formats — from Reels to newsletters.
Techniques for balancing automation and personal connection through AI tools.
Best practices for authentic engagement that builds trust and leads.
In today’s market, social media isn’t optional — it’s essential. This optional 60-minute workshop will show you how to turn insights into impact by using real engagement data to guide your content strategy. You’ll discover how to move beyond “just listed” posts and create authentic, local stories that help connect with your audience, boost engagement, and drive new opportunities. Learn to blend creativity with analytics and leave with a repeatable system for social storytelling that builds your personal identity and your business.
What You’ll Learn:
*All ERA Classes are Virtual
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Details